Thursday, March 4, 2010

Weekly Writing 8: Editorial piece for the future of Journalism

Who knows what will happen to Journalism in the future. Who knows if we are still reading the newspaper 10 years later or not. Who knows how we are getting every day news and what types of media exists in the future. My questions here is - do we really have to think about it right now?

The recent dying out of the newspapers and newspaper industries threatened not only Journalists or related people for loosing their jobs, but also normal American citizens for losing their democracy. Being a place for practicing news gathering, newspaper industries have offered quality news. Investigative Journalism practice for example are conducted in the newspaper industry. Thus, loosing them means for us loosing the qualities of news as well as our democracy.

While we have seen different "news models in the future", nothing seems to be a good solution or nothing seems to be able to save journalism in the future. The most apparent news model which is introduced into many industries is called "Link Journalism". The model link newspaper industries with website. Although this news model seemed great idea by attracting audience, it did not increase the industries' reveue. Another model called "Crowdfunding" was not sucessful either because it created Ctizen Journalism, a Journalism based on ordinary people, which caused decline of news qualities.

People are still searching for the ideal solution of how to save Journalism. Thanks to thoses of Journalism scholars who came up with blliriant news models; however, the problem is that none of their ideas are best solutions.

So my idea here is- stop thinking about it. Nobody knows about the future and future should be unpredictable. Searching for the solutions for saving Journalism will just beat your brain out. More you think about it, more you find no answer. The future is future, and nothing else; it is unpredictable. Even if one find a solution which everyone thinks it works, it could be not working.

RAther than searching for something you won't get absolute answer, one should think about how to aquire the skills needed for current Journalism. We know where our Journalism is at right now. But we don't know where it will go and how. SO, just try hard to be a best Journalists, train basic journalism skills such as interviewing and reporting and writing, get to know the uses of digital tools for the Digital Age, and train investigative Journalism skills.

Ad council, preventing reckless driving

WHat kind of coalition/cause and effect relationship?

Ad Council's new PSA for preventing youth's reckless driving uses cause-effect strategies in funny way. For example, in one of the PSA, a driver starts texting as he is driving. Another guy who was sitting in the back-seat told the driver that if the driver did not stop texting, he will scream like a crazy. Another PSA shows a driver who driving fast, and another guy started to make the driver uncomfortable by talking about wired horse topic, and told the driver that if he did not slow down, he will smash his head like a apple.

Thus, the each PSA uses the cause and effect relationship of something will happen if the driver did not stop reckless driving because of something. What interesting about this cause-effect relationship is that causes and effect are not really related. For instance, cause of screaming crazy does not directly relates to the effect of stop reckless driving.

I think this Ad was was successful to persuade people to talk about preventing reckless driving. USually preventing reckless driving Ads show the effect of car accidents, more shocking effect. However, this Ad does not show such shocking effect, but it was much more conversational and nothing shocking incident occurred. RAther, watching this Ad was kind of funny and silly, and that is why I think this Ad was successful in terms of let people talk about the issue. It stands out from other usual reckless driving Ads, and catches the audience' attention.

The whole campaign of Ad council has cause and effect relationship as well. The cause of the campaign is young people driving recklessly. The effect is, therefore, we should have campaign.
The another cause and effect is teens and accidents.

Letter to my brother- explaining cause and effect

Dear Brother,
Hi, how are you? I hope you are doing well. It's been while last time we talked and I can't really say what I wanted to say on the phone so I decided to write to you.

I know you still have wondering whether you should quite college or not.
Well I am telling you, you should quite school right now and start something new. Don't hesitate and don't just let things flow. It won't solve anything, but just makes your situation worse and worse.

You have been failing classes, and lost credits. You suppose to be graduating this year same as me, but you are still sophtmore standing. You are pretty much waisting your time and parents' money. The college is place for those who want to learn something, and it is not a paradise which you can do whatever you want without any interuption. If you do not take any action right now, you will just regret later that you should have quite more earlier.

Quite school and I want you to do something new. For example maybe go abroad or traveling. You know traveling by yourself really change your value. You will see the world which you haven't seen before, and you will realize how much small your world were. Right now you don't want to go school because you are thinking about something that you think it is big deal to you. But go outside and look the world. You will know that how small world you were in, and how small things that you are thinking of.

You just need to have one step forward. You just need to have courage to quite school and walk into the world you never seen. Once you do that, everything will come to you with good faith and your future will be blilliant like a shining star!!!

Friday, February 26, 2010

Weekly Writing 7

Part 1

Creating characters in arguments is important. By creating character, you are inventing ethos in your argument. Thus, self-characterization is the key to make your arguments persuasive. But what kinds of character should we establish? This is very important. If you want to invent ethos and make your argument persuasive, you have to create "Good Character". What do you mean by "Good Character"? It means you have to make a character that has virtue and moral.

Applying this concept of "Good Character" into my own project, if I were to make a credible argument for the future of journalism issue, I will probably use respected authorities' for support of my claim. For example, let's say I wanted to argue that for saving of journalism, the government should not involve. In this case, i will use the Gates Founder's quotes. It will add credibility in my argument because it's well know authority, and it will back up my claim.

Besides establishing "Good Character", "Good Sense" and "Good Will" are necessary for inventing ethos. Arguments which have Good Will will consider the audiences' needs. Arguments with "Good Sense" will demonstrate intelligence, your knowledge and professionally and the sense of you know what you are taking about.

I will use these concepts of Good Will and Good Sense in my own project. Good Will can be established by addressing the information of what bad things will happen to people if government involved in Journalism. Good Sense can be achieved by talking about my own experience with Japanese Journalism; the fact that Japanese journalism has government involvement, and how it affected to me as a citizen.

If I could achieve all of these three "Good" in my argument, it will invent ethos, credibility, and authority, which are all makes persuasive.



Part 2

For this part of assignment, I chose the online community called Open Salone. In this community, the series of blog called "the future of Journalism" pasted by Kafman, is found the members most persuasive, or at least I've found. His blog posts reached hits and picked by Editor's Pick many times. What makes Kafman's blog so successful? What are the distinctive from other blogger? These answers can be found by rhetorical analysing!

I particularly liked his post titled "We must kill press freedom to save it". If you are interested here you can access to his blog: http://open.salon.com/blog/future_of_journalism/2009/08/25/we_must_kill_press_freedom_to_save_it.
In this post, he is criticizing a Los Angels Time's article which argues "The Newspaper should charge its the online contents in order to survive". He points out each parts from Los Angels Times article that is problematic, and argued that LA Time's claim is wrong because charging online contents will not increase its revenue enough. To support his claim, he used external proof, that is documents and statistic numbers of newspapers' revenue ratio. This rhetorical skill works for his audience because his audience are people who are passionate about journalism and already have some knowledge on it. So their needs were intelligence, and Kafman established the Good Sense. His argument used particular language style to engage its audience. His style was not something you see in newspaper or serious magazines, but more casual way and as you read it you feel like he is actually talking to you. I liked his blog series. I think I will keep subscribe it.

Thursday, February 25, 2010

Cover Memo

Title of the Subject: Proposal for reconsidering curriculm of Journalism Department at SU.

Audience: Seattle University, Journalism department, Chair,

BAsic Analysis: What's in there?
1. Analysis SU Journalism Curriculm:
How is it SU Journalism department's curriculm ? What does it provide to students? How does it prepare student for Journalism field in the future?

2. Journalism is changing: What, how, why Journalism is changing? Data. WHat is old journalism and what is new Journalism?

3. Analysis the models for future journalism:
What are the possible models used for future journalism? What are the common things seen in each models? Are there any best models that stands out from others?
4. Findings from analysis: How the current SU J-Curriculm and the models for the future of Journalism connect? WHat are the common things seen each models? Are there any new requirments for the future of Journalists? Can current SU J-curriculm provide the elements which needed for the future Journalists? What can we say about SU J-curriculm should do in order to create future journalists.

5. Analysis Journalism curriculm in other school:
How UW Journalism curricurum different from SU? WHat is the elements which top journalism school has and SU does not? WHat other schools are doing for the changes? Are SU late for its action?

6. How Seattle University mission will support my idea:
Work Cited:





LOI:Ethic and Excellence in Journalism Foundation

February 25, 2010

Mr. John A. Rieger
Chairperson
Ethic and Excellence in Journalism Foundation
210 Park Ave., Ste. 3150
Oklahoma City, OK 73102-5604

Dear Mr. Rieger:

Seattle University requests $ 250,000 for high definition camcorders and SDL digital camera skits.

Organization:
Since it's founded in 1981, Department of Journalism of Seattle University has held exellent performing in journalism field. We have shown exellence in our journalistic conducts which is guided by university's mission: empowering the justice for human world.

Project Description:


Fashion and photography: ideal relationship

According to Baldev Duggal, there is intergal connections between the world of fashion and photography. One of the current problems that challenging fashion world is the avante-garde brands fround around the world Baldev said.

What Baldev is saying are pretty apparent if you look at tJapanese fashion world. One of the characteristic seen in Japanese fashion world is its speed of shifts. In Japanese fashion world, new brand come up and other disappear every day. The brand you bought yersterday might not be found next day. This is why Japanese fashion world does not have hegmony brands like western fashion world, rather they creates bunch of new brands everyday, and put off if it does not get consumers' attention.

This different Japanese retail system answers why Japanese brands are avante-grade. They do not creates solid hegmony brands because they are giving chances to every amature fashion designer. But still, it is difficult to sucess in Japanese fashion world: Most of these brands dissaper befor they get name brands.

Going back to Baldev's argument, he argues that this avante grade fashion brands like in Japan is the reason why we find the connection of photography in our fashion world. The western fashion world has found photography as a solution for beating the cheap forign avante-grade brands in the competing market. Photography with its charactristic of caputuring the moment, caputured the beauty and significance of the particular brands which attract the audience. Thus, the role of photography in fashion world act as advertisment tool.

Fashion's beauty were shown more clearly by photographing even as adding new look of beauty on it. With photography, people became able to see the diffrent aspect of fashion beauty which attracted most of them. Photography, on the other hand, were used its characteristic by fashion brands which opened up more capacities and posibilities of photography. This mutual relation between fashion world and photography has resulted creating new kinds of photography called "fashion photography".

This intergal relationship seen in fashion and photography can be something similar to the ideal relationship of human beings. In our good relationship, we need good partner who can induce you to be better in any aspect of you life as well as you are good influence on the other. As a result, the couple will be able to create a good marrage, good kids and great family together, just like fashion and photography work together situmulatly and create the best products at the end.